Every year the #WhiteCard campaign reaches millions of people through social media. Holding up a #WhiteCard, just like a referee, has been recognized as the symbol of the peace-through-sport movement. 
In contrast to the red card, which signifies the most serious offense in sport, the #WhiteCard is a gesture of inclusion, equality and peace. Symbolically, the #WhiteCard enables sport organizations, international institutions, governments, athletes and civil society to take action and promote themselves within the sport-for-development-and-peace movement and identify themselves as being socially aware and committed.